Apparel Brand | Ecommerce

Industry: Fashion

Enterprise Value: $254 Million

Strategy: Designer-Centric Virtual Company Model

Description: A fashion designer licensed his designs to an Ecommerce apparel marketing company who outsourced all production and logistics while building brand equity through influencer marketing and national appeal. NDFC orchestrated exchange of the designer’s royalty rights for controlling equity in the company.

Uniqueness: When you control the essence of the brand, you can leverage that into control of the company.